The invisible layer that keeps everything connected.
Every company today collects data. Few manage to make it work together. Layerdata was created to solve that exact problem — transforming scattered marketing systems into a single operational flow where data moves, learns, and acts.
Traditional analytics gives you numbers. Layerdata gives you systems.
Instead of one dashboard here and one spreadsheet there, we design a continuous flow — from event collection to campaign activation — where every insight becomes a direct action.
“From analysis to execution, without friction.”
Less time spent debugging, reconciling, or waiting for reports
More time optimizing campaigns that actually perform
Layerdata works as a central nervous system for your marketing operations.
Every event, from website visits to CRM updates, is tracked and cleaned.
The data is unified under a common logic, merging analytics, CRM, and ads.
Business rules and validations transform information into usable insights.
Segments and signals are sent back to ad platforms, triggering smarter automations.
AI-based alerts and dashboards keep performance under control in real time.
Each step happens automatically — no manual exports, no broken integrations.
Layerdata connects the tools you already use — no migration required.
We build the missing layer between analytics, CRM, e-commerce, and advertising platforms, so they finally work as a single system.
“Our integrations are not just connectors — they are designed to create logical consistency across every platform.”
When a conversion happens in Shopify, it's visible in GA4, validated in BigQuery, and immediately usable in Meta Ads. That's what we call data coherence at scale.
clarity on what's driving growth, instantly.
cleaner data and faster campaign iterations.
less time spent fixing, more time spent delivering.
a framework that scales without reinventing every pipeline.
Layerdata becomes the engine room of your digital growth.
Because we designed it like software, not like consultancy. Each implementation follows a repeatable architecture — modular, transparent, and measurable.
It connects with your stack (GA4, BigQuery, Meta, HubSpot, Shopify...) but adds a logic layer that makes every tool speak the same language.
Think of it as an operating system where all your marketing tools plug in.
We believe in operational intelligence — the ability to make fast, informed decisions because your system already knows how to measure itself.
Clean collection, not just tracking
Connected ecosystems, not isolated platforms
Smart activation, not vanity dashboards
“We don't build reports. We build infrastructure that turns reports into real action.”
GDPR compliant by design
Works with Consent Mode 2.0
Flexible cloud architecture (Google, AWS, or hybrid)
Full transparency and documentation on every integration
No black boxes, no vendor lock-in. Just a solid, open system designed to last.
✅ 40% less time wasted in data analysis
✅ Cross-channel accuracy and traceability
✅ Faster optimizations and higher campaign ROI
✅ Teams aligned under one single view of truth
Data-driven growth, made operational.
Simple, transparent pricing for the Martech Operating System
minimo 3 mesi
Accesso completo al sistema operativo Layerdata con tutti i moduli inclusi
Moduli Collect, Connect, Process, Activate, Monitor
Integrazioni con tutti i tool principali
Dashboard personalizzate e report automatizzati
Supporto tecnico dedicato
Formazione del team inclusa
GDPR compliant e Consent Mode 2.0
Layerdata isn't a concept — it's an operational backbone already powering marketing systems for companies like Boolean, L22, Utravel, Rougj, and OneDay Group.
Book a session with our team and discover how to turn your marketing data into a living system.
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