Layerdata is the operational engine that integrates data, platforms and insights into a single ecosystem. From collection to measurement, to activation.
It's not an agency. It's not a dashboard.
It's a technological layer that sits between your tools and your business, connecting every piece of data to improve decisions and results.
Unify analytics, CRM and advertising data
Track every event consistently
Analyze performance in real-time
Activate data towards media platforms
📈 A single environment to measure, understand and act.
Layerdata is built on a modular architecture that adapts to your existing stack.
💡 Layerdata becomes the backbone of your digital marketing.
that want to have a unique and real view of performance
that want to offer reliable data and automated reports to clients
that want to eliminate silos and work on unified insights
Layerdata doesn't replace your tools: it connects and empowers them.
Layerdata is based on solid and open components:
Google Tag Manager / Server Side for collection
BigQuery for centralization
APIs and custom connectors for platform synchronization
Looker Studio / Power BI for visualization
AI-driven alerts and automations for continuous optimization
🔒 GDPR compliant and Consent Mode 2.0
🧠 Scalable on any cloud stack
⚙️ Customizable according to your data flow
Data scattered across tools
Delayed or incomplete insights
Manual and messy setup
Performance based on assumptions
Centralized and clean data
Real-time insights
Standardized and traceable setup
Performance based on verified data
📊 Layerdata transforms information chaos into competitive advantage.
✅ 40% reduction in analysis time
✅ Reliable and consistent data across all channels
✅ Unique dashboards for performance and ROI
✅ More precise and scalable media activations
💬 More control, less dispersion, more results.
Layerdata integrates with:
Request a personalized demo to see how Layerdata can transform your data stack.